{"id":59,"date":"2021-12-03T10:22:43","date_gmt":"2021-12-03T09:22:43","guid":{"rendered":"http:\/\/www.reklameskolen.no\/?page_id=59"},"modified":"2022-05-13T06:36:23","modified_gmt":"2022-05-13T04:36:23","slug":"hva-er-reklame","status":"publish","type":"page","link":"https:\/\/www.reklameskolen.no\/nn\/reklamen-og-oss\/hva-er-reklame\/","title":{"rendered":"Kva er reklame?"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Reklameskolen: Hva er reklame?\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/oY0zUHksRYY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h1 class=\"wp-block-heading\" id=\"hva-er-reklame\">Kva er reklame?<\/h1>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:67%\">\n<p>Reklame er betalt kommunikasjon om ei vare eller teneste. Det betyr at nokon tener pengar p\u00e5 \u00e5 fortelje om akkurat dette produktet.<\/p>\n\n\n\n<p>Reklame handlar om \u00e5 vise fram eller fortelje om eit produkt p\u00e5 ein m\u00e5te som gjer at flest mogleg f\u00e5r vite om det. M\u00e5let er \u00e5 skape interesse og merksemd rundt produktet. Slik kan reklamen bidra til at flest mogleg kj\u00f8per akkurat dette produktet.<\/p>\n\n\n\n<p>Reklamen fortel gjerne om produktet og kor bra det er. Men dei som lagar reklame kan bruke mange forskjellige verkemiddel for \u00e5 p\u00e5verke folk sine tankar, haldningar og handlingar. B\u00e5de ord, bilde, lyd, lys, musikk og tekst kan vere med p\u00e5 \u00e5 p\u00e5verke kva vi tenkjer og f\u00f8ler, kva vi gjer, og kva vi kj\u00f8per.<\/p>\n\n\n\n<div class=\"wp-block-frontkom-fk-grade-groups\">\n<p>Etter at du har g\u00e5tt gjennom Reklameskolen er m\u00e5let at du skal vite kva reklame er, korleis du kan kjenne att reklame og forst\u00e5 korleis den p\u00e5verkar oss.<\/p>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-frontkom-fk-grade-groups\">\n<div class=\"wp-block-group is-style-questions\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"tittel-for-oppgave-1\">Kva er riktig?<\/h2>\n\n\n\n<p><\/p>\n\n\n<div class=\"h5p-iframe-wrapper\"><iframe id=\"h5p-iframe-78\" class=\"h5p-iframe\" data-content-id=\"78\" style=\"height:1px\" src=\"about:blank\" frameBorder=\"0\" scrolling=\"no\" title=\"Nynorsk - Kva er reklame (side 1)\"><\/iframe><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-frontkom-fk-grade-groups\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-group is-style-fact-box\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"has-palette-color-8-color has-text-color wp-block-heading\" id=\"definisjon\">Definisjon<\/h2>\n\n\n\n<p><strong>Reklame <\/strong>er betalt kommunikasjon om ei vare eller teneste.&nbsp;<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-palette-color-4-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.reklameskolen.no\/nn\/reklamen-og-oss\/\">Tilbake til &#8220;Reklamen og oss&#8221;<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-horizontal is-content-justification-right is-layout-flex wp-container-core-buttons-is-layout-ae2fe186 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.reklameskolen.no\/nn\/reklamen-og-oss\/hva-er-reklame\/hva-er-reklame-del-2\/\">Vidare til &#8220;Kjenner du igjen reklamen?&#8221;<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Kva er reklame? Reklame er betalt kommunikasjon om ei vare eller teneste. Det betyr at nokon tener pengar p\u00e5 \u00e5 fortelje om akkurat dette produktet. Reklame handlar om \u00e5 vise fram eller fortelje om eit produkt p\u00e5 ein m\u00e5te som gjer at flest mogleg f\u00e5r vite om det. M\u00e5let er \u00e5 skape interesse og merksemd [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":107,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"editor_notices":[],"footnotes":""},"class_list":["post-59","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kva er reklame? - Reklameskolen - Nynorsk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.reklameskolen.no\/nn\/reklamen-og-oss\/hva-er-reklame\/\" \/>\n<meta property=\"og:locale\" content=\"nn_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kva er reklame? - Reklameskolen - Nynorsk\" \/>\n<meta property=\"og:description\" content=\"Kva er reklame? 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